Licheng Zhao, who also goes by Lucas, holds a Master of Science in Marketing Analytics from the University of Rochester, Simon Business School, graduating in December 2024. He currently works as a Data & Marketing Analyst at a one-step solution private jet service company. His professional interests focus on data analytics, SEO, and business intelligence. He is proficient in tools like SQL, Python, Tableau, and Google Analytics, with extensive experience in digital marketing, including optimizing organic traffic and conducting A/B testing. Outside of work, he is passionate about fitness, particularly muscle building and shaping, which keeps him disciplined and goal-oriented in all aspects of life.